Affiliate Disclosure

At Shaping Futures Ltd (shapingfuturesltd.co.uk), we are committed to transparency with our readers. This disclosure explains how we generate revenue and maintain editorial integrity.

Affiliate Commissions

Shaping Futures Ltd earns affiliate commissions when you click through our links and register with non-GamStop bookmakers featured on our website. These commissions help fund our operations and allow us to provide independent reviews at no cost to our readers.

Editorial Independence

We want to be absolutely clear: affiliate commissions do not influence our editorial rankings, reviews, or recommendations. Our assessments are based on objective criteria including betting options, user experience, customer service, and security standards. We would maintain the same rankings regardless of commission structure.

Identifying Affiliate Links

Most links to non-GamStop bookmakers on our site are affiliate links. You can identify these by:

If you are uncertain whether a link is affiliated, please contact us for clarification.

Regulatory Compliance

This disclosure complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and UK consumer protection standards. We are committed to honest and transparent marketing practices.

Reader Responsibility

We encourage readers to make informed decisions independently. Gambling carries financial risk. You are responsible for:

Last updated: 2026